New Recycled Snack Debuts at SnackFutures | 2021-10-27


CHICAGO – SnackFutures, the innovation and venture capital hub of Mondelez International, Inc., expands its CaPao range with the launch of CaPao Quinoa Squares. The product is one of the first on the market to carry the Upcycled Food Association branding on its packaging.

The new snacks combine oats and puffed quinoa with parts of the cocoa fruit that are traditionally discarded after the extraction of cocoa beans for chocolate production. Flavors include coconut oats, ginger berry, and almond orange, and the products have a crisp but chewy texture, according to the company.

“CaPao’s mission is to recycle as much cocoa fruit as possible, and it’s really exciting to create new products like Quinoa Squares that use the pulp in different ways to deliver satisfying snacks with unique flavors to consumers all over the place. doing good for the planet, and improving the livelihoods of cocoa farmers, ”said Shannon Neumann, Associate Director of SnackFutures Innovation. “Being able to communicate the brand on the packaging is important for us because it is an opportunity to continue to educate people on what recycling means, why it is important and how they can participate in the reduction of food waste. and creating a world of snacking that’s good for people, kind to the planet, and deliciously fun.

The upcycled certification mark was introduced in April to provide consumers with clear indications of the presence of recycled food ingredients in a range of products, including food and beverages, pet foods, dietary supplements and Moreover. CaPao is one of the first brands to receive certification, meeting the criteria as a product made with ingredients that otherwise would not have been used for human consumption, are sourced and produced using supply chains verifiable and have a positive impact on the planet, according to the company. Its flagship product is CaPao Cacaofruit Bites, which incorporates cocoa fruit with additional fruits, nuts and seeds.

“It’s really exciting to be at the forefront of creating mindful snacks that consumers are increasingly looking for,” said Ms. Neumann. “We are fortunate to have partners such as Cabosse Naturals who supply us with cocoa fruit pulp and the Upcycled Food Association who are committed to advancing the mission of consumer-centric solutions to food waste.”

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